I'm a Creative Strategist, an Artist, and an Entrepreneur.

Having experienced life in both a metropolitan city of 14 million people and a small agrarian town with only 500 residents, I found that the skills and strategic thinking I gained in the city were still valuable in the rural setting. Human needs are universal and transcend barriers of location, infrastructure, or language.

I am committed to showing how scale matters and how everything is connected through small worlds.

I presented at AIGA my latest creative exploration @museumofmodernbrands which reveals brand relevance through the lens of art. Check out my passion for textiles and a traditional dyeing technique that I learnt in Japan here. Lastly, keep an eye out for my obsession with sketching humans that never ends here.

Keep going, there is more ↓ 

ARCHIE COMICS PUBLICATIONS

Morphing Archie Comics Publication into the New Dawn of Media (Coming Soon)

Capturing the Everyday Luxury Market

BEYOND TOMORROW

WHATNOTS ANTI WORKWEAR STORE

Bridging the Gap between Enterprises and Creators

QUIBI

Reviving Quibi for the Insatiable Optimisers

 
LONG FINISH RAMEN SHOP

Transforming a Cloud Kitchen into a Physical Space

MUSEUM OF MODERN BRANDS

Disrupting the Narrative through 100 Artworks and Brands

LA SIKKIM

Planning an Eco-System between Humans and Nature through Mutanchi

RESEARCH AND STRATEGIC THINKING

Creating a Play and Learn Tool for Children with Multiple Disabilities

  • "Astha is brilliant and one of the best students I've ever had."

    Debbie Millman
    Writer, Educator, Designer, Podcast Host

  • "Astha is beyond her years in her ability to deliver strategic ideas that come to life creatively, work collaboratively and bring out the best in teams, and celebrate her global perspective in practical ways."

    Andrea Sullivan
    CMO, VaynerMedia